As consumers become more aware of the harmful effects business can have on the surrounding ecosystem, they are pushing companies to take steps to reduce their carbon footprints. In these changing times, it can be hard for a business to find innovative ways to keep their company ‘green.’ Many companies have looked to new, eco-friendly container packaging designs, which cut down the use of materials that are harmful to the ecosystem. If your business is looking to reduce it’s carbon footprint, here are a few eco-friendly solutions for your product’s packaging design.
Use Less Material
If your existing product container packaging is bulky, or uses a variety of different materials, you may want to reconsider the design. Many companies have looked to reduce their packaging size, either by changing the materials into the package, or reshaping their product to fit into a new package design. Minimalist materials are popular with customers, and can help reduce your carbon footprint while also lowering your cost. Try using a simple, transparent packaging with an adhesive lamination label. This way, your customer will know exactly what they are purchasing, and will appreciate your effort to stay ecologically friendly.
Don’t Use Individual Packaging
Products that are individually wrapped are one of the largest sources of waste when it comes to packaging. Companies that sell their products individually wrapped should ask themselves whether or not it is necessary to have the product individually wrapped. Many food packaging companies have turned to using flexible pouches, eliminating the need to have each piece individually wrapped.
Use Innovative Materials
If you can’t get rid of your packaging, try to use recyclable materials whenever possible. This includes specific types of plastic, paper, and cardboard. Since paper products tend to be more easily recyclable, try to replace plastic with paper as much as possible. You can also integrate organic items as a packaging solution, such as recycled or dye free paper.