According to the National Conference of State Legislatures, 23 states and the District of Columbia all allow the growth and distribution of cannabis for medical purposes. With the cannabis industry expanding, many a small business is reconsidering their marijuana cultivation business plan. It’s extremely important for those working on their marijuana cultivation business plan to know that part of the task is branding and making people understand that the stigma surrounding cannabis is rapidly fading
Cannabis Is An Important Medicinal Product
By 2012, the FDA was studying 20 different cannabinoids for medical use, and currently 76% of doctors approve of medical marijuana use. In California, 5% of adults reported using medical marijuana for serious medical conditions, including cancer, chronic pain, and arthritis. Cannabis has also been linked to helping issues like Attention Deficit Disorder, Attention Deficit Hyperactivity Disorder, and disorders on the autism spectrum. A vital part of medical marijuana marketing and cannabis consulting is communicating the specific medicinal purposes of cannabis and vanquishing the perception of medical marijuana users as patients with minor problems.
With more than half of Americans believing that cannabis should be legal, it’s no surprise that states like Colorado, Washington, Oregon, and Alaska have completely legalized cannabis, with 14 others decriminalizing certain amounts of cannabis possession. Increasingly, the federal government is recognizing the financial benefits of legalized cannabis; in fact, the legal marijuana market will be worth $10.2 billion in 5 years. If all 50 states legalized cannabis, they would collectively receive $3 billion a year in taxes.
It’s True That Cannabis Is Safer Than People Think
An important part of any marijuana cultivation business plan is making clear not only the benefits of legalized cannabis, but the product’s safety. Already, 69% of Americans believe that cannabis is safer than alcohol, which is responsible for not only many health problems but thousands of vehicular deaths each year. Furthermore, cannabis is a good alternative to tobacco for smokers. While tobacco smokers lose lung function over time, a study conducted upon 5,115 young adults over a 20 year period suggests that cannabis users have increased lung capacity.
People Need To Be Aware of Cannabis’s Outlying Benefits
While use of cannabis in treating physical ailments and disorders like ADD is fairly well … known, many are unaware of how cannabis can help treat more private, but nonetheless serious issues. 1 in 5 military personnel returning from Iraq and Afghanistan could be suffering from PTSD. PTSD can lead to self — injury, addiction, or even death. It’s vital for cannabis consultants to recognize the success of cannabis in treating this harmful disorder, particularly in members of the military.